by Karan@1993 | Jan 25, 2025 | Marketing Concepts
Pricing: The Unsung Hero of the Marketing MixLet’s be real—humankind’s obsession with “kitna deti hai?” (how much does it cost?) is as Indian as chai and samosas. Pricing isn’t just about slapping a number on a product; it’s about positioning it as aspirational,...
by Karan@1993 | Jan 20, 2025 | Branding, Brands, Marketing Concepts
An MBA classroom buzzing with enthusiasm as students gather for Prof. KK’s lecture on business expansion strategies. Prof KK: Good morning, everyone! 📚 Today, we’re diving into an exciting concept in strategic management—the Ansoff Matrix. Student 1: Good morning,...
by Karan@1993 | Jan 14, 2025 | Blogs, Marketing Concepts
The Price Tag: The King of Marketing Conversations 🛒👑 It was a breezy Friday afternoon, and the marketing class was buzzing with energy. Mr. Mehta, our ever-enthusiastic marketing professor, leaned against the desk, coffee in hand, ready to dive into one of the most...
by Karan@1993 | Jan 14, 2025 | Marketing Concepts
The BCG Matrix Simplified: A Casual Conversation with Professor Mehta Professor Mehta, a seasoned marketing expert, leaned back in his chair and looked around the classroom. The students had just wrapped up a tough case study, and he decided it was time for a more...
by Karan@1993 | Dec 13, 2021 | Marketing Concepts
[Scene: A university campus, BBA student Arjun is in the middle of a conversation with his marketing faculty, Prof. Mehta, over a cup of chai.]Arjun: “Prof, I get it that products come and go, but why does that happen? You know, like when my favorite chips brand...